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The Unicorn Community: Where Insights Meet Growth.

📰 Highlighted reads

How to create your own organized digital library
#ContentOrganization #DigitalLibrary
If your saved articles, videos, and posts are scattered across tabs, apps, and bookmarks, you're not alone. This post breaks down how to build your own digital library using Collabwriting - a tool that helps you save, organize, and easily find everything in one place. Whether you're a content creator, researcher, or just trying to stay organized, having a system like this can save time, reduce stress, and make your online knowledge truly useful.

Looking back on the marketing industry over the last 25 years
#DigitalTransformation #Marketing
Over the past 25 years, marketing has gone through a massive transformation. What started with TV, print, and radio has shifted to a digital-first world dominated by Google, Meta, and streaming platforms. Entire job roles have changed, retailers now sell ads, and AI is becoming a core tool for marketers. Marketing Brew put together a great interactive timeline that shows how far we've come - and where things might go next.

How small Chinese AI start-up DeepSeek shocked Silicon Valley
#TechNews #LLM
A small Chinese AI startup called DeepSeek surprised the tech world by releasing a powerful language model built on a tight budget - and openly sharing how they did it. Founded by hedge fund billionaire Liang Wenfeng, the team trained a massive 671-billion-parameter model using just $5.6 million and limited access to Nvidia chips. Unlike many US rivals, DeepSeek focuses purely on research, not profits, and has become a point of national pride in China. Their story shows how innovation doesn’t always come from the biggest players with the deepest pockets.

Have you heard of JOMO?

The internet wants you to believe everything is urgent.

No, it’s not.

You don’t need to:

- read every article
- watch every webinar
- like every LinkedIn post
- or understand every trend

Most of it?

Just noise dressed up as insight.

You’re Not Broken, You’re Just Following the Wrong Path – Carl Jung

• You're not broken - just off track. That feeling of emptiness or being lost usually means you're not living in alignment with your true self, not that something is wrong with you.

• Jung’s “map of the soul” is your inner compass. We all have it, but most of us were never taught how to read it because society conditioned us to follow someone else’s script.

• Individuation = coming home to yourself. It's the process of understanding, accepting, and integrating all parts of who you are - both the light and the shadow.

• Your inner state is sending signals. Fatigue, anxiety, or the sense that you’re acting through life aren’t flaws - they’re invitations to reconnect with yourself.

• There is a way back - with tools like dream analysis, shadow work, and creating space for inner silence.

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Cheers,
The Unicorn Team 🦄